Advanced Omni-Channel Digital Strategy for Modern Marketers in the Age of AI
Design and execute high-performing omni-channel marketing strategies using generative AI and workflow automation
Course fee $127 (based on 90% funding)
in collaboration with
THE MINISTRY AGENCY
(Part of GOVT VCCP)
Up to 90% Funding
Use of SkillsFuture Credit
Training at a Digital Agency Standard
Recognized Industry Practitioner and Trainer
Trainer
Kelvin Koo
With a proven track record in digital marketing, Kelvin is an award-winning marketer in Singapore. A skilled marketing strategist and seasoned leader in the digital agency space, he has successfully worked with prominent brands such as OCBC, Scoot, Citi, Toshiba, and many others.
Managing Director and Partner
Managing Director
Head of Digital (acquisition of INEO, founded by Kelvin)
About the Course
Offered by Temasek Polytechnic, this 2-day in-person course equips marketing professionals with practical strategies to design and execute effective omni-channel marketing powered by generative AI. Participants will learn to orchestrate customer journeys across social media, e-commerce, email, and paid, owned, and earned channels, while applying AI tools for content generation, workflow automation, and campaign optimization. The course includes hands-on activities for real-world application.
The course welcomes marketing executives, brand and communications managers, fresh graduates, and professionals looking to transition into or advance within digital marketing.
Course Overview
Certification
Previous Classes
Course fee $127 (based on 90% funding)